General interests: Digital Economy, Operations Management and Marketing Interfaces, Industrial Organisation, Managerial Economics
Specialisation: e-commerce, conspicuous consumption, scholarly publishing, crowdfunding, sharing economy, discriminatory pricing, two-sided platforms, applied game theory, applied econometrics
[1] John C. Ham, Julian Wright and Ziqiu Ye (2025). “The dramatic rise of the new society journals in economics” Economic Journal 136 (673): 259–278.
Attracted 7,631 worldwide total downloads in the Social Science Research Network (SSRN).
Ranked in SSRN’s Top 10 download list for Information Theory and Research eJournals, Feb and Mar 2022, and Mar 2023. SSRN version
Accepted for presentation at the European Economic Association Meeting (Bocconi University) and the Asia-Pacific Industrial Organisation Conference (Sydney, Australia).
[2] Shuguang Zhang, Wei Shi Lim, and Ziqiu Ye* (2024). “The impact of channel role on the outsourcing of after-sales service with asymmetric retailer competition” European Journal of Operational Research 322 (3): 812–826.
[3] Sarah Yini Gao, Wei Shi Lim, and Ziqiu Ye* (2023). “Optimal channel strategy of luxury brands in the presence of online marketplace and copycats” European Journal of Operational Research 308 (2): 709–721.
[1] Online marketplace and third-party sellers: a behaviour-based personalised pricing approach (joint with Krista J. Li and Baojun Jiang).
[2] Crowdfunding with anxiety, externality and warm glow (joint with Wei Shi Lim and C. S. Tang).
Supported under the NUS Tier I Research Grant (SGD 38,700).
Presented at the ISMS Marketing Science Conference (virtual) and the China Marketing International Conference (virtual).
[3] Open access mandate and journal intrinsic quality: effects of author taste resilience and asymmetric journal competition.
[4] Peer-to-peer online used market: implications on conspicuous consumption.
[1] Research Fund for International Young Scientists, National Natural Science Foundation of China, Project No. W2533197, approximately CNY 450,000, Jan 2026 – Dec 2027.
[2] Beijing Natural Science Foundation International Scientists Project, Project No. 1S24100, CNY 200,000, Oct 2024 – Sep 2026.
[3] University of International Business and Economics Start-up Research Grant for International Scholars, CNY 100,000, Nov 2020 – Oct 2026.